When you build a company with a mission as bold as “Change for Good,” you need partners who go beyond the basics. You need people who show up, step in, and make things happen.
That’s exactly what John Tanner, CEO and Chief Strategist of C4G Enterprises, found in TD SYNNEX — and in one standout team member who earned an unforgettable nickname: “Hulk.”
From Day One: A Partner Who Gets It
“I realized there was a need to have a trusted distributor almost immediately hitting the ground.”
— John Tanner, CEO & Chief Strategist, C4G Enterprises
John founded C4G Enterprises as an AI enablement firm with a mission to create meaningful, positive change in the world. But ambition alone isn’t enough; he needed the right partner to help scale quickly and strategically.
From the very beginning, TD SYNNEX connected C4G with:
- Federal team access
- Technology partners
- Training opportunities
- Marketing and enablement events
That ecosystem support helped C4G grow exponentially — and built a trusted foundation.
A Moment of Calmness Amid the Storm
“I called up Brian Sullivan… I turned to my team and said: ‘We have a Hulk.’”
In a moment of frustration, John reached out to TD SYNNEX’s Brian Sullivan. His response was simple, strong, and immediate: “Don’t worry about it, John. We’re going to take care of it.”
That moment sealed it — TD SYNNEX was more than a distributor. We were a partner with real humans, solving real challenges with confidence and care. Brian’s now affectionately known as “The Hulk” around C4G’s office, and for good reason.
Business Is Personal and Always Will Be
“TD SYNNEX is humans out there helping us humans. They’re a true partner. That’s hard to find.”
For C4G, the relationship with TD SYNNEX is mutual, dependable, and human. It’s about supporting one another, sharing goals, and showing up when it matters.
But when you do? That’s when transformation, and real impact, can happen.
🎥 Watch the Full Video with C4G
Discover how personal partnership powered professional growth, and earned a superhero title along the way.
