As a leading global distributor and solutions aggregator for the IT ecosystem, we are consistently innovating our processes and capitalizing on emerging technologies and the opportunities they bring our partners.

To distill what all goes into the TD SYNNEX solutions aggregation strategy, we sat down with Lisa McGarvey, VP, Data, AI & IoT Solutions, North America for an illuminating Q&A session. Read on for further insights.

1. For our readers who might not be aware, could you explain our solutions aggregation strategy in its simplest form? 

Solutions aggregation is a pivotal focus for TD SYNNEX. We leverage our Solutions Factory methodology, which aids us in comprehensively assessing market dynamics, understanding business needs, and prioritizing requirements. This method allows us to aggregate solutions dedicated to achieving greater business outcomes.

TD SYNNEX’s current initiatives in solutions aggregation are significantly enhancing our partners’ capabilities. Through the provisioning of blueprints, reference architectures, and a catalog of pre-configured and cloud-based solutions, we are streamlining and automating processes.

Our end-to-end multi-vendor solutions cover everything from edge to cloud, encompassing data, security, and customizable pre-integrated solutions. Recognizing the intricate and time-consuming nature of solution building and delivery, our role as a solutions aggregator is to simplify these complexities for our partner community. 

2. What are the ways we are incorporating Artificial Intelligence (AI) into the mix? 

A forecast from IDC demonstrated that global spending on artificial intelligence (AI), including software, hardware, and services for AI-centric systems, was expected to reach $154 billion in 2023, an increase of 26.9% over the amount spent in 2022.

TD SYNNEX is committed to empowering our resellers to harness this proliferating opportunity within data and AI. To this end, we’ve introduced the Destination AI program, encompassing comprehensive enablement, training, and an extensive ecosystem comprising of AI-focused vendors, sales plays, solutions, and services. These resources are readily available for our partners to leverage today.

3. Can you elaborate on the role of vertical industry segmentation in the strategy for delivering complete solutions?

Our value stack is strategically designed to address these market demands, catering to both horizontal and vertical expertise. We’ve made substantial investments in honing our skills and capabilities to simplify complexities and enable our partners to capitalize on emerging opportunities.

TD SYNNEX’s background is steeped in vertical expertise, a foundation we drew from to construct our enablement programs. These initiatives are tailored to empower our partners, facilitating more strategic and relevant conversations with business leaders. Understanding our customers and aligning with their business priorities is paramount in shaping strategic alliances.

Our solutions are designed to prioritize business outcomes, align with end-users’ business priorities, and help them achieve their KPIs while addressing their specific business needs. We are committed to providing expertise across various industries, which is reflected in our significant investments to empower partners to deliver precise solutions and engage in more strategic conversations.

4. Can you share some insights on a recent use case or how these solutions could potentially help in a real-world scenario? 

There was a recent experience where a customer approached us with a unique challenge centered on process improvement. The challenge was multi-faceted, encompassing impacts on their infrastructure, services, and operations.

Our solution consultants collaborated closely with our vendor community and ecosystem to identify an end-to-end solution complemented by supporting vendors. Our solution architects tailored a comprehensive solution to address both the client’s security and operational requirements. We played a pivotal role in orchestrating the coordination of this solution delivery, aiding in its conception, and preparing the necessary presentations, business cases, and ROI justifications.

Overall, our expertise lies in crafting comprehensive solutions that go beyond mere product recommendations. We’re equipped with industry experts, consultants, and technical know-how, enabling us to holistically address our customers’ business challenges.

5. What specific methods and resources does TD SYNNEX offer to help businesses address expertise and resource gaps while minimizing risks and investments in adopting new technologies? 

Our primary goal is to enhance our partners’ capabilities. One notable example is the recent launch of our Destination AI initiative. This comprehensive program includes enablement, training, vertical resources, and tailored playbooks designed explicitly for our partners.

We support our partners’ service needs with a full suite of end-to-end services, ranging from assessments to implementation. Also, we actively solicit feedback from our partners and onboard new ISVs and ecosystem partners all while closely evaluating market trends as a best practice. These collaborations are strategically chosen to complement our core vendors, which proves distinctive value propositions for our partners.

Through initiatives such as Practice Builder, our consultants work hand-in-hand with our partners to assess their current business landscape. We aim to assist our partners in navigating the complexities of the evolving technological landscape by ensuring they have access to the right resources, ecosystem, and solutions to effectively meet their customers’ needs.